History of Jawa and Yezdi motorcycles in India
History of Jawa and Yezdi motorcycles in India. Ideal Jawa (India) Ltd was an Indian motorcycle company based in Mysore which sold licensed Jawa motorcycles beginning in 1960 under the brand name Jawa and from 1973 as Yezdi. The catchphrase for the bikes sold by the firm was “Forever Bike Forever Value”. The company stopped production in 1996. The Jawa motorcycle, which derived its name from the first two letters of the words Janacek, founder of the ‘Wanderer’ bike, was the darling of the motocross and rallying circuit in Europe. Production was carried out directly in India by Ideal Jawa India Ltd based out of Mysore .The Yezdi factory was located along the railway line which heads to Mysore Junction. The factory was inaugurated by the then Governor of Mysore State, His Highness Sri Jayachamaraja Wadiyar, Maharaja of Mysore in 1961. During the mid 50’s, the Indian Government stopped the import of cars and bikes. However, assembling foreign machines by domestic companies was ...